CASAA Warns Consumers: Electronic Cigarette Study Misleading
Friday, February 19, 2010

The Consumer Advocates for Smoke-free Alternatives Association (CASAA)  is warning tobacco smokers, who are considering switching to electronic cigarettes, not to put too much weight in a recent study funded by the National Cancer Institute.

"While we agree that electronic cigarettes need to be regulated for quality control and advertising claims, thousands of CASAA members and hundreds of thousands of users worldwide, would have to disagree that the devices can be called ineffective," said CASAA Chairman, Michal Douglas. "The study is misleading and could cause smokers to continue smoking tobacco, rather than trying electronic cigarettes, which have been shown to be without the high levels of toxins and carcinogens found in tobacco smoke. We also caution legislators and lawmakers to wait for supporting studies before going after electronic cigarette retailers and manufacturers based on misleading evidence."

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